Video is increasingly central across all advertising platforms, with the rise of TikTok, social media sites have all embraced short-form video, from Instagram reels to YouTube shorts. This is THE…
4 Principles Social Media Marketing When social media exploded into the mainstream, companies leapt at the opportunity to connect with consumers directly without needing the intermediary of old-school marketing platforms.…
The One Tool Not To Miss Out On for the Small Business Growing your business through SEO (Search Engine Optimization) is a simple, cost-effective way to set your business apart…
How to achieve cost-effective SEO Search engine optimisation, aka SEO, is a key marketing strategy for all businesses. Behind the scenes, it helps your website become visible on search engines,…
How you can invest in affordable video production We’ve all heard and read the phrase “A picture is worth a thousand words” - but what does it really mean? Is…
ICN Media’s 2021 Predictions With 2020 coming to an end, we want to share with you our digital marketing predictions for 2021. We mentioned in our 2020 reflection post that…
ICN Media's 2020 Reflections 2020 has been the year of uncertainty and shock and the world has been stuck in limbo whilst COVID-19 has made its way into all of…
The Future of Events and Networking is Video This year we have seen the rise of remote video conference calls due to the lockdown. We predict, along with many experts,…
Has the new Instagram update changed the platform? Source: Instagram Over the last few months, Instagram has unveiled a couple of new features. One being the new short video creator…
How to keep your team positive through the second lockdown The UK has recently seen a second lockdown with many restrictions on non-essential businesses leading to more people working from…