Email marketing is an incredibly useful tool for any business looking to grow their sales leads and gain new customers. In 2022, each email generated $36 per $1 spent, with…
How Real are Cyber Threats to your Business? Is your Current Hosting Package Enough? The risks of cyber attacks are ever-increasing in the UK, and businesses are beginning to take…
ICN, leading paid advertising agency (among our other digital marketing services), guides you through finding the best Paid advertising marketing strategy for the specifics of your business. Find out where…
In our team here at ICN, we have a passion for enacting environmentalism and sustainability into our everyday practices. One key area for this is in our daily commutes. Our…
Some businesses see their websites as simply a hub for their online presence, a calling card and not much else. Others however, see the purpose of their website as an…
The Data Privacy Landscape is changing… possibly for the better! With changes in online privacy policies and practices in data use by both customers and analysts, our strategies as digital…
Content is the rising buzzword in today’s digital marketing world, but what is content marketing and how does it work? Quality over quantity has become the rule for digital marketing…
What Does the Future of Digital Marketing Hold? As an international digital marketing agency, we at ICN know how turbulent the world of digital marketing can be. So, what new…
Video is increasingly central across all advertising platforms, with the rise of TikTok, social media sites have all embraced short-form video, from Instagram reels to YouTube shorts. This is THE…
4 Principles Social Media Marketing When social media exploded into the mainstream, companies leapt at the opportunity to connect with consumers directly without needing the intermediary of old-school marketing platforms.…