Nottingham, UK – January 4th 2019
The New Year is often associated with resolutions and ‘turning over a new leaf’. Therefore, the East Midlands based Her Spirit are offering women all of that and a good deal more. Especially now their new website is live to offer more support, developed by ICN Media.
ICN Media offers digital publishing and marketing experience going back to 1998. We offer a suite of services spanning from websites to apps, SEO to video production and social media. The company partners with a wide range of clients. This includes multi-national sport wear manufacturers, professional sports clubs, playground companies, digital radio stations or international property companies. Clients are based locally, up and down the UK or across the world.
Her Spirit have a mission to change the lives of one million woman over the next 4 years. They believe that there is no right or wrong way to feel or to live a happier or healthier life. Ultimately their goal is to change the diet and fitness industry. This is because this is where fear of judgment, poor body image and low self esteem are all too prevalent.
The vibrant on and offline Her Spirit community harnesses the collective power of real women. They assist people to help each other take small steps towards creating healthier habits for life, not just 30 days. For every annual membership purchased, Her Spirit gifts a membership to a woman who couldn’t afford to join. They do this by working directly with organisation’s that support women in deprived communities.
The Her Spirit management have a strong track record of delivering technology and sport and fitness products to consumers. ICN Media therefore ensured that in this instance, they were able to create the site and then hand it over for Her Spirit to take forward. This was critical to the success of the project. Additionally important was to fuse off the shelf membership software solutions together with Her Spirit’s unique approach. This ensures that as a start up, they maximise the benefits while the costs remain as affordable as possible.
“At Her Spirit we want to make a difference to people’s lives and societal attitudes in the process. It has been a very rewarding experience working with ICN Media to see that go from an idea to a reality. And to be set up in a way that we hope we can now take forward to the next level, continuing to call on ICN Media’s insight and expertise as and when required.”
“Even for experienced professionals in this area, there is a benefit to having product development happening efficiently while you stay strategic. Rather than the opportunity cost of many hours spent reading up on what is very specific knowledge. Our team make site after site on platform after platform, they will get to a solution fast, and get your product live. Her Spirit have taken advantage of this approach to great effect and we wish the very best with the development of the community.”