Our brand building service relies on our highly skilled graphic design experts and copywriters to help your business achieve cohesive brand messaging and artwork for every conceivable marketing channel, including your website.
Whether you’re looking to launch a new spin-off product or brand or simply thinking about rejuvenating your existing brand and bringing it more up to date, you may have already come across the type of marketing teams who will attempt to charge you thousands of pounds to come up with a concept that results in little more than red box.
On average, between 5 and 7 brand impressions are necessary before a consumer will remember your brand.
Brands that are consistently represented are 3 to 4 times more likely to experience brand visibility.
Businesses can increase their average revenue by 23% by presenting their brand consistently across all channels.
At ICN Media, we’re always thinking about how our services can make a genuine difference to clients and in general, we tend to see Brand Building as a linked service with other elements. In other words, if you’ve already elected to pursue a larger scale project with us, such as video, SEO, or a website, we’ll only charge you for brand building for the time that it takes to form mood boards and concept boards. We do this in order to help you identify which digital and brand assets you want and how they will be of the most benefit to your company. We’ve compiled some resources to answer in more detail any questions that you may have about brand building, in order to simplify the process as much as possible and give you the tools to feel confident about whether or not this is an appropriate investment for your current business aims.
By the end of the Fact Sheet, you should be able to answer the following questions:
- Do you have a dedicated team with years of digital marketing experience behind them?
- Does your current branding lend itself to a square icon?
- Do the visuals for your brand have a feeling of dynamism or transparency
- Do you have animated bookends for video?
If you answer YES to the above, you’re already well on the way to success with your brand building efforts! However, if one or more NO answers appear, then please don’t hesitate to get in touch with our team to receive unparalleled service and benefit from our years of professional experience.